Marketing on the Social Web
- Author: Tamar Weinberg
- Isbn: 978-0-596-15681-7
- Year: 2009
- Pages: 368
- Language: English
- File size: 19.2 MB
- File format: PDF
- Category: Marketing & SEO
Book Description:
The social web provides businesses with a largely untapped marketing channel for products and services — the trick is knowing how to take advantage of it. With this book, you’ll understand how social web technologies work, and learn the most practical and effective ways to reach the people who frequent these websites. You’ll get intelligent advice and strategies — including what works and what doesn’t.
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